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Direct mail can be addressed and non-addressed.

Direct mail – direct communication.

In case you use Direct Mail service, you increase the chances to:

• start a new business successfully;
• discover your new potential customers;
• present your new product to the target market;
• improve your relationship with clients; increase sales turnover;
• measure results obtained from a marketing campaign and selling activities.

Addressed direct mail

Addressed direct mail represents the most cost-effective way of advertising through direct communication with target groups of customers. Full name and surname, i.e. recipient's name and address are stated on mail items.

The biggest weight of an addressed direct mail item is 1000 gand at least 100 items of addressed direct mail may be sent in one posting.

Non-addressed direct mail

Non-addressed direct mail is a postal item that does not contain the address of the recipient and is delivered to recipients upon customer’s request as follows:

• in home mailboxes at specific geographical areas and/or
• in facilities of postal network units (to customers of PO boxes, customers of postal services, customers of financial services and other services of the Enterprise upon realization of those services at post office counters)

The biggest weight of a non-addressed direct mail item is 100 g. In one posting at the post office, the customer may send at least 1000 items of non-addressed direct mail.

If you want customers to reply to you after sending them postal items, please use the Paid Reply Service.